Unlocking Potential: Will Firearm Stocks Achieve Their Target Price?

Investing in the stock market offers a myriad of opportunities, with various sectors presenting unique advantages and potential returns. One often overlooked yet consistently robust sector is the firearm industry. With a historical track record of resilience and growth, firearm stocks have proven to be a strong addition to many investment portfolios. Let’s look at why investing in firearm stocks can be a smart financial decision for both novice and seasoned investors.

Why Firearm Stocks Are a Good Investment

Stability and Growth

Firearm stocks have shown remarkable stability and growth over the years, often outperforming other sectors during economic downturns. The consistent demand for firearms and ammunition, driven by both consumer interest and governmental contracts, provides a reliable revenue stream for companies in this industry. This steady demand helps to insulate firearm stocks from the volatility that can affect other sectors, making them a safer bet in uncertain economic times.

Diversification and Resilience

Investing in firearm stocks can add a valuable layer of diversification to an investment portfolio. The firearm industry is somewhat immune from the broader economic cycles that impact other sectors, such as technology or consumer goods. This resilience is partly due to the industry’s strong ties to national defense and personal security, which remain priorities regardless of economic conditions.

Innovation and Market Expansion

The firearm industry is not just about traditional firearms; it is also at the forefront of technological innovation and market expansion. Companies in this sector are continually developing advanced firearms, smart technology integration, and improved safety features. Additionally, the global market for firearms is expanding, with rising interest in self-defense, recreational shooting, and hunting in various regions. This growth potential, coupled with ongoing innovation, ensures that firearm stocks remain a dynamic investment opportunity.

Listed below are the top five firearm stocks:

  1. Smith & Wesson Brands, Inc. (SWBI) is a leading manufacturer of firearms, known for its extensive range of high-quality products, including handguns, rifles, and accessories. The company has a strong reputation built over a century and a half, which supports a loyal customer base and steady demand. Financially, SWBI has demonstrated consistent performance with solid revenue growth and profitability, supported by strategic diversification into lifestyle and outdoor products. Its focus on innovation and expanding its market presence ensures that it remains competitive. 
  • Sturm, Ruger & Company, Inc. (RGR) is a well-established leader in the American firearms industry, renowned for its durable and reliable firearms. RGR has a strong track record of financial stability, by having a healthy balance sheet with minimal debt and a consistent history of dividend payments. The company’s focus on innovation, quality, and customer satisfaction has helped it maintain a loyal customer base and a competitive edge in the market. With its efficient manufacturing processes and ability to quickly adapt to market demands, RGR is well-positioned for sustained growth. 
  • Byrna Technologies Inc. (BYRN) is a pioneering company in the non-lethal defense market, known for its innovative personal security devices. Byrna’s flagship product, the Byrna HD, is a handheld launcher designed to provide a safe alternative to firearms, appealing to both security-conscious consumers and law enforcement agencies. The company’s commitment to safety and innovation has driven strong sales growth and expanding market penetration. As societal focus on non-lethal self-defense options increases, Byrna’s market potential continues to grow.
  • Axon Enterprise, Inc. (AXON) is a leading provider of public safety technology, best known for its Taser devices and body-worn cameras. AXON’s innovative product portfolio, including advanced software solutions for evidence management and data analytics, supports law enforcement agencies in enhancing transparency and efficiency. The company has demonstrated robust financial performance with consistent revenue growth driven by its recurring subscription model and global expansion. As the demand for improved public safety technology continues to rise, AXON offers substantial growth potential for investors seeking to invest in the future of public safety.
  • Ammo, Inc. (POWW) is a dynamic player in the ammunition manufacturing industry, known for its high-quality products and innovative technology. The company’s diverse product line includes ammunition for a wide range of firearms, catering to military, law enforcement, and civilian markets. POWW has shown impressive revenue growth, driven by increasing demand for ammunition and strategic acquisitions. With its focus on innovation, such as environmentally friendly ammunition, and its strong distribution network, Ammo, Inc. is well-positioned for continued expansion. 
CompanyCompany SymbolPrice to BookPEGPEPrice to SalesForward PEYield
Smith & Wesson Brands IncSWBI1.641.1116.691.22NA3.36%
Sturm, Ruger & Co., Inc.RGR2.18NA18.071.3613.981.52%
Byrna Technologies IncBYRN5.13NANA4.46124.750.00%
Axon Enterprise IncAXON12.214.7285.9613.2151.380.00%
AMMO IncPOWW0.56NANA1.387.640.00%

Investing in firearm stocks offers a unique blend of stability, diversification, and growth potential. By understanding the strengths of this sector, investors can make informed decisions that enhance their portfolio’s performance and resilience.

Disclosure: Author owns RGR, SWBI, and POWW.

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Top Performing Stock Motifs Up over 30% (like mini ETFs)

by Fred Fuld III

Motifs are similar to Exchange Traded Funds, but any investor can create them. An investor can choose the stocks they want for the Motif portfolio, or even better, the investor can invest in the Motifs created by others for a low commission rate. I have created many motifs that are available for anyone to invest in, a few of which are up over 100% since inception.

Here are some of the motifs I created and the returns since inception (created about a couple years ago). You will notice that some are up over 100%.

Anti-Crime Stocks +37.0%

Liquid Biopsy Stocks +227.9%

Stem Cell Stocks +344.0%

Firearms Stocks +12.9%

Gisele Bundchen Stocks +41.1%

Water Desalination +36.7%

Drone Stocks +53.3%

Cuba Stocks +23.1%

Puerto Rico Stocks +88.3% (in spite of the hurricane)

Marijuana Cannabis Stocks +81.3%

Horse Race Stocks +74.1%

Cosmetic Surgery Stocks +168.8%

Beer Stocks +29.2%

Wine and Liquor Stocks +22.5%

Virtual Reality Stocks Over $5  +25.5%

Virtual & Augmented Reality Stocks +56.3%%

If you are searching for specific industries to invest in, Motifs might be the way to go.

My Top Performing Stock Motifs: Some Up Over 100%

by Fred Fuld III

Motifs are like Exchange Traded Funds, except they can be created by anyone. Investors gets to choose which stocks they want to put in the portfolio, or better yet, they can invest in the Motifs created by others for a low commission. I created several motifs that are available for anyone to invest in, a few of which are up over 100% since inception.

Here are some of the motifs I created and the returns since inception (created less than two years ago):

Bitcoin, Blockchain, and Cryptocurrency Stocks +15.3%

Anti-Crime Stocks +38.8%

Liquid Biopsy Stocks +90.6% (created just a little over a year ago)

Stem Cell Stocks +100.5% (up 48.3% just in the last 12 months)

Firearms Stocks +26.6%

Gisele Bundchen Stocks +22.6%

Water Desalination +13.6%

Drone Stocks +53.9%

Cuba Stocks +26.1%

Puerto Rico Stocks +49.4% (one-year return in spite of the hurricane)

Marijuana Cannabis Stocks +82.5%

Horse Race Stocks +188.7% (top performing)

Cosmetic Surgery Stocks +141.0% (second best performing, up 56.1% just in the last 12months)

Beer Stocks +26.5%

Wine and Liquor Stocks +22.4%

Virtual Reality Stocks Over $5  +79.8%

Virtual & Augmented Reality Stocks +74.0%%

So if you are looking for a targeted way of investing, Motifs may be the way to go.

Gun & Firearm Stocks: How to Avoid Them or Include Them in Your Portfolio

First, this is not a political article. Because so many people have so many strong feelings about guns and how they should be regulated, it would be helpful to know what the companies are that are involved in the production of guns, firearm accessories, and ammunition.

Once you know, you can decide whether or not you want to include or exclude them from your portfolio. You can also check the list of firearms companies against the shareholdings of any ETFs or mutual funds you might own.

There are actually over half a dozen publicly traded companies involved in this industry. For example, American Outdoor Brands (AOBC), based in Massachusetts, produces the Smith & Wesson brand of firearms. The stock trades at a low 7.7 times forward earnings, and also a very favorable 0.73 price to sales ratio.

Vista Outdoor (VSTO), a Utah company, manufactures the Savage Arms guns, and also makes Federal Premium ammunition. The stock has a forward price to earnings ratio of 17.7, and a very low P/S ratio of 0.39.

For a list of all the firearms stocks, go HERE.

Disclosure: Author didn’t own any of the above at the time the article was written.